Poway to the People
There are many reasons to join a fitness studio instead of a big gym. What’s wrong with big gyms? For starters, they’re often packed. Do you really want to wait in line to use the exercise machines of your choice? On occasion, at a larger gym you might even find yourself jostling with another customer, arguing about whose turn it is to use a piece of equipment. And not to put too fine a point on it, but the more people there are crammed into a workout space, the more germs there are floating around during cold and flu season, the more sweat there is lingering on machines, and the more odor there is floating in the air.
Big gyms are, by their very nature, corporatized and impersonal. They’ve been established to earn profits for the large companies which own them, and to that end, their employees are often trained as salespeople. That means many times when you approach an employee at a large gym – as friendly as he or she may seem to be – that person will really start to exert the sales pressure. These “trainers” are especially forceful if, and this is often the case, they’re working for commission. That is, they’ll try to sell you all sorts of things you don’t necessarily need: pricier membership plans perhaps, or maybe pieces of workout gear like tote bags (which are greatly overpriced in many instances).
In addition, trying to break a gym membership can be as difficult as trying to steal gold from Fort Knox. Many membership contracts at big gyms are worded in extremely tricky ways – they’re legally airtight and offer the customer no leeway whatsoever. Thus, if your job forces you to move, or you get injured, don’t expect to receive any sort of refund from a large gym.
By contrast, most fitness studios revolve around the needs and wants of their clients. They’re smaller, with fewer patrons, and therefore it’s much easier for their employees to really get to know their customers as individuals, to offer them more personal advice about specific exercises, nutrition, and so on. But being smaller does not mean skimping on quality: the vast majority of fitness studios offer all the same pieces of exercise equipment and machines that the larger gyms do.
A great example of a client-centered fitness studio is Pure Motion in Poway, California. Pure Motion offers a variety of approaches to fitness, so you can choose the program most comfortable for you: there’s yoga, there’s training for individuals, there are group training sessions, and more. The Group Method program is especially fun: it involves 40-minute-long sessions combining resistance training, cardiovascular routines and Pilates so as to work the entire body – all major muscle groups. In other words, it offers the most fat-burning and muscle-toning in the least amount of time. If you’re unsure as to whether this Group Method program would work for you, you can try an unlimited number of classes for one week at a cost of just $20.
One of the most important, and perhaps one of the less-discussed, aspects of fitness success is enjoyment. When you go to exercise, do you derive pleasure from the experience? If so, you’re much more likely to stick with your fitness routine. However, if going to work out is a chore – if it’s a cold, impersonal experience in which you have to compete for machines and dodge salespeople – you’re much more likely to abandon that routine, and suffer the health consequences for it. Fortunately, Poway’s Pure Motion Fitness studios like it, are dedicated to offering the most joyful exercise opportunities possible.